SÜN, French for sound, produces high end audio equipment, specializing in personal listening headphones and ear buds. SÜN is dedicated to more than just experience music but experiencing sound. SÜN is a conceptualized company that was created to demonstrate branding development and experimentation. The objective was to fully develop a cohesive branding identity, which includes a stationery system and a corporate standards manual. The result is an innovative brand with modern design.